360° Promotion: The Integration of Digital and Traditional for Maximum Success

MC@PolyCC
MC@PolyCC
MC@PolyCC
MC@PolyCC
MC@PolyCC
MC@PolyCC
MC@PolyCC
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  • Assalamualaikum and warm greetings,

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    • 🎯 360° Promotion: Integrating Digital and Traditional Strategies for Maximum Success

      📣 What is 360° Promotion?
      A comprehensive marketing approach that combines traditional media (TV, radio, newspapers, billboards) with digital channels (social media, SEO, email, influencers) to deliver maximum impact to consumers.

      🧠 Why Should You Join?
      ✔️ Understand the latest marketing strategies
      ✔️ Apply a holistic approach for campaign success
      ✔️ Combine creativity and data for outstanding results

      🕒 Course Duration: 40 Hours
      📘 Format: LMS / Microcredential
      📍 Ideal For: Students, Entrepreneurs, Marketing Professionals

      Learning Objectives:

      • Understand the definition and concept of 360° promotion

      • Identify both digital and traditional promotional channels

      • Analyze the importance of integrating both strategies

      • Apply the 360° promotional approach to real-world situations

      Slogan: Holistic Strategy, Maximum Impact!
      🚀 Call to Action: Join This Course Now!

  • Week

    Topic

    1

    🚀 Introduction to 360° Promotion

    2

    📺 Traditional Channels in Promotion

    3

    🌐 Digital Channels in Promotion

    4

    🔗 Importance of Integrating Digital & Traditional Media

    5

    🕵️ Case Study Analysis of 360° Campaigns

    6

    🛠️ Planning a 360° Promotional Campaign

    7

    🎯 Challenges & Final Assessment

    • 360-degree promotion is a communication approach that involves multiple channels to deliver a brand message consistently and comprehensively to customers.

      NOW...LET'S WATCH THIS VIDEO.......

      okay.......let's test your understanding by answering the quiz below......complete the quiz to receive a badge.....

    •  WATCH THE VIDEO BELOW........ YOU MUST ANSWER THE FORUM BELOW TO RECEIVE ANOTHER BADGES AND UNLOCK TO ANOTHER LEVEL........

    • Welcome to the Forum!

      This is your space to share ideas, learn from peers, and apply what you’re learning about traditional media promotion. Follow the steps below to make the most of this discussion.

      How to Participate:

      1. Read the Questions Carefully
      2. Post Your Response

      • Write a clear, thoughtful answer to the question(s).

      • Support your ideas with examples, reasoning, or references from course materials.

      • Aim for at least 150 words per post.

      3. Respond to Your Peers

      • Reply to at least two other students’ posts.

      • You can agree, add more information, or respectfully challenge their ideas.

      • Keep replies constructive and respectful.

      4. Engage Actively

      • Check the forum regularly to follow up on replies and new questions.

      • Use the opportunity to deepen your understanding by asking clarifying questions or sharing relevant experiences.

      5. Reflect and Apply

      • At the end of the discussion period, reflect on what you’ve learned.

      • Use the insights gained here to help with your assignments or projects.

      "In the age of digital marketing, traditional media (like TV, radio, newspapers, and billboards) still plays an important role in many promotional strategies. Choose one traditional media channel and discuss:

      1. Why it remains relevant today,

      2. What type of product or service it best promotes,

      3. And how it can be used effectively alongside digital platforms."

      💬 Be sure to support your answer with examples, either from real-world campaigns or your own experience. Then, respond to at least two of your peers’ posts by adding insights or asking follow-up questions.

  •   

    • It refers to the combination of modern digital marketing methods (like social media, SEO, and online ads) with traditional marketing (like flyers, radio, TV, events) to create a more powerful, consistent, and effective marketing strategy.

    • Opened: Sunday, 15 June 2025, 12:00 AM
      Due: Sunday, 22 June 2025, 12:00 AM

      Learning Objectives:

      • Understand the key differences between traditional, digital, and integrated marketing.
      • Analyze a real-world-style case study using comprehension and critical thinking.
      • Apply marketing concepts to new scenarios.
    • In this workshop, you will work individually to create a simple promotional campaign that blends digital and traditional marketing methods. This hands-on activity will help you apply what you've learned and showcase your creativity.

    • Read the following three short scenarios. Each one describes a common challenge faced when combining digital and traditional marketing.

      For each scenario, respond to the forum with:

      1. What is the main challenge?

      2. What would be your proposed solution?

      3. Why do you think this solution is effective?

      Then, comment on at least one other learner’s post by sharing your agreement, a different perspective, or an example from your own experience.

  • COURSE COMPLETED