
Business tools for planning, creating, and delivering value effectively.

LEARNING OUTCOMES:
Understand key business components — Identify and analyze essential elements such as value propositions, customer segments, and revenue streams.
Develop strategic thinking skills — Apply business model and planning tools to design effective business strategies.
Communicate business ideas effectively — Present and justify business concepts clearly to potential investors or stakeholders.
Estimated Time to Complete: 45–60 minutes
Reading and analysis: 10 minutes
Completing BMC: 30 minutes
Reflection question: 10–15 minutes
From Idea to Business: Applying the Business Model Canvas and Business Plan
This micro-credential introduces learners to the essential tools used to transform business ideas into practical and structured business concepts. Students will learn how to apply the Business Model Canvas (BMC) to plan and visualize a business model and then develop a simple business plan to support and present their business idea professionally.
Through short lessons, real business examples, case studies, and hands-on activities, learners will be able to identify customer needs, design value propositions, plan operational strategies, and evaluate business feasibility. By the end of the course, students will be equipped with the knowledge and skills to create a structured mini business plan and confidently present their entrepreneurial concept.
This micro-credential is suitable for those interested in entrepreneurship, startups, and business planning.