Section outline

• Select section COURSE INTRODUCTION

  Collapse Expand

  COURSE INTRODUCTION

  Collapse all Expand all

  
  
• Select section LET'S INTRODUCE YOUR SELF

  Collapse Expand

  LET'S INTRODUCE YOUR SELF

  
  

  • Select activity UPLOAD YOUR SELFIE PHOTO HERE!!

    

    UPLOAD YOUR SELFIE PHOTO HERE!! URL

    Completion

    Students must

    

    View
• Select section BEFORE WE START...

  Collapse Expand

  BEFORE WE START...

  
  

  • Select activity ARE YOU READY???

    

    ARE YOU READY??? Chat

    Completion

    Students must

    

    View
  • Select activity Today, we'll be diving into the strategies that yo...

    Completion

    Students must

    

    Mark as done

    Today, we'll be diving into the strategies that you, as future marketers, can utilize to adjust the pricing of a product effectively. Understanding these strategies will equip you with the knowledge to conduct situational analysis and demonstrate pricing adjustments in dynamic situations. Let's get started.

• Select section WHAT IS PRICE ADJUSTMENT

  Collapse Expand

  WHAT IS PRICE ADJUSTMENT

  
  

  • Select activity Announcements

    

    Announcements Forum
  • Select activity ASSIGNMENT 1

    

    ASSIGNMENT 1

    Completion

    Students must

    

    View

    

    Make a submission
• Select section PRICE ADJUSTMENT STRATEGIS

  Collapse Expand

  PRICE ADJUSTMENT STRATEGIS

  • Select activity Text and media area

    Completion

    Students must

    

    Mark as done

    
    

• Select section STRATEGY #1 : PSYCHOLOGICAL PRICING

  Collapse Expand

  STRATEGY #1 : PSYCHOLOGICAL PRICING

  
  

  • Select activity DISCOUNT AND ALLOWANCES

    

    DISCOUNT AND ALLOWANCES Lesson

    Completion

    Students must

    

    View

    

    Go through the activity to the end

    

    Receive a grade

    Students need to do al activities in order to get your certificate
    
    In this lesson we have
    
    

    • 1 enote
      
    • 1 video
    • 1 self learning activity

• Select section STRATEGY #2 : GEOGRAPHIC PRICING

  Collapse Expand

  STRATEGY #2 : GEOGRAPHIC PRICING

  
  

  • Select activity GEOGRAPHICAL PRICING

    

    GEOGRAPHICAL PRICING Lesson

    Completion

    Students must

    

    Mark as done

    Students need to do al activities in order to get your certificate
    
    In this lesson we have
    
    

    • 1 enote
      
    • 1 video
    • 1 self learning activity

    
    

• Select section STRATEGY #3 : DYNAMIC PRICING

  Collapse Expand

  STRATEGY #3 : DYNAMIC PRICING

  
  

  • Select activity DYNAMIC PRICING

    

    DYNAMIC PRICING Lesson

    Completion

    Students must

    

    Mark as done

    Students need to do al activities in order to get your certificate
    
    In this lesson we have
    
    

    • 1 enote
      
    • 1 video
    • 1 self learning activity

    
    
    
• Select section STRATEGY #4 : INTERNATIONAL PRICING

  Collapse Expand

  STRATEGY #4 : INTERNATIONAL PRICING

  
  

  • Select activity STRATEGY #4 : INTERNATIONAL PRICING

    

    STRATEGY #4 : INTERNATIONAL PRICING Lesson

    Completion

    Students must

    

    View

    

    Go through the activity to the end

    Students need to do al activities in order to get your certificate

    
    In this lesson we have
    
    

    • 1 enote
      
    • 1 video
    • 1 self learning activity

    
    

• Select section RUMUSAN

  Collapse Expand

  RUMUSAN

  This course provides a comprehensive guide on how to adjust the pricing of a product effectively. It focuses on the following aspects:

  • Knowledge Development: Equips participants with insights on pricing strategies.
  • Situational Analysis: Guides participants on gathering and analyzing relevant data to make informed price adjustments.
  • Dynamic Application: Emphasizes the ability to adapt and demonstrate pricing ideas in fluctuating and dynamic market situations.

  This course is ideal for those aiming to enhance their understanding of strategic price adjustments in competitive environments.

  
  
• Select section RUJUKAN

  Collapse Expand

  RUJUKAN

  • Kotler, P., & Armstrong, G. (2021). Principles of Marketing, Global Edition (18th ed.) Pearson 
  • Nagle, T.T., & Muller, G. (2018). The Strategy and Tactics of Pricing: A Guide to Growing More Profitably (6th ed.). Routledge. 
  • Additional References 
  • Andreas Hinterhuber & Todd C. Snelgrove, (2021) Value First, Then Price: Building ValueBased Pricing Strategies.(2nd ed.). 
  • Routledge Kotler, P., & Keller, K.L. (2021). Marketing Management.(16th ed.). Pearson Simon, H., & Fassnacht, M. (2019). Price Management: Strategy, Analysis, Decision, Implementation (1st ed.) Springer.
• Select section FEEDBACK

  Collapse Expand

  FEEDBACK

  • Select activity GIVE ME A FEEDBACK ABOUT THIS COURSE

    

    GIVE ME A FEEDBACK ABOUT THIS COURSE

    Completion

    Students must

    

    Mark as done
• Select section ICE BREAKING

  Collapse Expand

  ICE BREAKING

  HAI EVERYONE PLS UPLOAD YOUR PHOTO HERE