Welcome to the Forum!

This is your space to share ideas, learn from peers, and apply what you’re learning about traditional media promotion. Follow the steps below to make the most of this discussion.

How to Participate:

1. Read the Questions Carefully
2. Post Your Response

• Write a clear, thoughtful answer to the question(s).

• Support your ideas with examples, reasoning, or references from course materials.

• Aim for at least 150 words per post.

3. Respond to Your Peers

• Reply to at least two other students’ posts.

• You can agree, add more information, or respectfully challenge their ideas.

• Keep replies constructive and respectful.

4. Engage Actively

• Check the forum regularly to follow up on replies and new questions.

• Use the opportunity to deepen your understanding by asking clarifying questions or sharing relevant experiences.

5. Reflect and Apply

• At the end of the discussion period, reflect on what you’ve learned.

• Use the insights gained here to help with your assignments or projects.

"In the age of digital marketing, traditional media (like TV, radio, newspapers, and billboards) still plays an important role in many promotional strategies. Choose one traditional media channel and discuss:

1. Why it remains relevant today,

2. What type of product or service it best promotes,

3. And how it can be used effectively alongside digital platforms."

💬 Be sure to support your answer with examples, either from real-world campaigns or your own experience. Then, respond to at least two of your peers’ posts by adding insights or asking follow-up questions.