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Section outline

  • In this topic, you will learn:

    • The role of color in building brand identity and recognition

    • How specific colors evoke brand values

    • Role of Colour in Product Design Lesson
      Not available unless: The activity Social Influences on Colour Preferences is marked complete
    • Colour and branding Video Time
      Not available unless: The activity Role of Colour in Product Design is marked complete
    • Psychological Associations of Key Colors in Branding Lesson
      Not available unless: The activity Colour and branding is marked complete
    • QUIZ 2: Tap to Test Your Color Brands! Interactive Content